"A household located in North London is looking for an remarkable and skilled instructor to guide their youngest child on his early path to growing into an British gentleman."
Upon seeing this post, you might naturally skip the term "beginning" as mere an expression.
But, it might be the crucial part of this unique position posting, as it seeks to find a teacher for a one-year-old.
Numerous of submissions have now been received since the unnamed family posted their search for the £180,000 per year tutor, who has to be "an exceptional individual".
In recent few weeks, the listing has attracted attention in the news, with many asking why?
Innovative Idea
A tutoring expert, CEO and founder of a global tutoring firm, which is helping the family in their search, explained that in spite of first scepticism, he found the plan "forward-looking", and "advanced".
When he spoke with the family, he said they recognized the atypical nature of their request, and how immature their son is.
Nevertheless, they stated that they "preferred not to postpone any longer" to engage a tutor, as they had held off until their elder sibling was five, and by that stage "cultural influence had already taken hold".
What exactly did the family indicate by "cultural bias"?
It's "everything", he answered. "The way you eat, the manner you speak".
He stated the elder child had picked up "really subtle, unspoken signals" from the family, and had taken on their cultural norms. The family told Adam they did not want this pattern to repeat itself with their infant.
The plan: To bring in a UK tutor, who should speak with RP, to shape the baby from the very start.
Osmotic Learning
"A lot of the education at the start here is kind of osmotic," stated Adam.
It's via this subtle influence that the family are aiming the child will adopt the English characteristics they wish to instil.
The consultant said the tutor had to be an individual who studied at "prestigious academies – similar types of schools as the family aspire to send their son to".
"The instructor simply needs to be the right kind of person, they'll be doing things they don't even know they're doing, simply by nature," he commented.
Money No Object
The family informed the expert the selected educator should ideally also have understanding of or passion in horse riding, alpine skiing, artistic pursuits and musical activities so as to shape the child in a diverse set of passions.
Additionally though, he said the family hoped the tutor to enrol the child on a range of classes so the child would be "pony-riding and learning an musical instrument by the time they are approximately three years old".
In the family's minds, helping their son grow into a "British gentleman" will bring about achievement and provide access.
"Taking into account the advantages and disadvantages of that, because it's undoubtedly a social class indicator," he notes.
Yet, notwithstanding all this instruction in "Britishness", could the child absorb alleged cultural influence from the international family he is raised by anyway?
"Certainly", said Adam. "They know this may not work, but they've simply adopted the view of, 'why not attempt it and we'll proceed as quickly as we can', because the price of it is not relevant," he explained.
Impractical
Several in the education sector who share those reservations.
Another CEO, CEO and founder of a tutoring service, who supplies personal educators, commented that "the development of adopting dual cultures, or indeed, discovering oneself, is something that must be experienced personally, not engineered."
The expert wrote that he had relocated from the Far East to the UK at the age of childhood, and had been brought up knowing and embodying both cultures. He went on to study at Cambridge University.
"The concept that one individual can serve as a embodiment of Britishness, an individual who can possibly transplant the qualities of a UK sophisticate onto a infant child, strikes me as idealistic and unfeasible," he wrote.
"From my perspective, having a typically English tutor from early childhood will not instantly create the result they want.
"I did not have such a tutor, and however I have been privileged enough to live many of the opportunities they desire for their son."
He added: "The truth is, cultural identity cannot be forced from the outside influences; it must be embraced, and it must originate internally."
Acquiring Englishness
Naturally, English culture is something Adam thinks can be instructed – and marketed.
"I think the reality that the global community views us in this light is something that we should be cherishing|valuing|appreciating